Plumbing

If you’re looking to grow your plumbing business you’ll need a way to stand out from the rest. With the help of these focus areas you’ll increase your visibility, both online and within your local community. Directory listings  Local plumbing businesses must ensure that they are listed in the most popular online business directories. Adding Read more

If you’re looking to grow your plumbing business you’ll need a way to stand out from the rest. With the help of these focus areas you’ll increase your visibility, both online and within your local community.

Directory listings 

Local plumbing businesses must ensure that they are listed in the most popular online business directories. Adding your company to online directories is a great way to boost your online visibility and establish yourself as a credible company. A few of the main directories include Google, Yelp, LinkedIn, Bing and Yahoo.

Attractive website & blog

To market your plumbing business you should ensure that you have a professional website, and regularly updated blog. You’ll need to create a user friendly site that’s SEO optimized. Ensure that you also optimize your site for speed, you might also consider using a chatbot to improve customer service.

When it comes to creating your blog you’ll need to provide plenty of educational posts that respond to online search intent. Check out your competitors’ content and make sure you’re offering something unique.

To help you optimize your website and your blog there are lots of free SEO tools you can use. Check out tools like Keyword Hero, Google Analytics or Moz Cast.

Testimonials

According to Boast, ‘92% of customers read online reviews before buying.’ Research also indicates that, ‘72% of consumers say positive testimonials and reviews increase their trust in a business.’

To support your marketing and boost your credibility you’ll want to collect plenty of positive testimonials and reviews. You might offer your existing customers a discount in exchange for providing a testimonial?

Maintain your reputation 

Word of mouth marketing still exists, if your customers have a bad experience they’ll tell their friends, (plus they’ll tell the internet). This sort of thing can quickly damage your reputation, and so you’ll need to stay one step ahead. So how do you maintain your reputation? The most important thing is to provide an excellent product and service. Use the highest quality tools from your ibc totes to your copper tube cutter and your air testing gauge kit. Working with quality tools and resources will help you to maintain the best service. 

When you’re thinking about your reputation it’s also worth remembering that customers prefer eco-friendly companies. Incorporating sustainability into your brand will help you to grow.

Social media 

Social media can help you to support your marketing campaigns in a number of ways. You can run paid ads on social media, adjusting your preferences to target your audience specifically. Social media is a great way to boost your visibility, and establish a name for yourself in the industry. You can engage your prospects with useful content, from how-to videos to social media competitions.

With the right marketing plan you’ll soon grow your small business, widening your reach and gaining more loyal customers. Creating a successful marketing strategy has many different elements. Most importantly, you’ll need to appeal to the values of your target audience.

All plumbing systems should be designed with future servicing in mind. In a typical closed-loop system, maintenance usually involves a four-step process: draining the existing fluid, flushing with a descaling/cleaning solution, rinsing out the solution, and refilling with new fluid. During installation, contractors will designate a purging station and a filling station in anticipation of Read more

All plumbing systems should be designed with future servicing in mind. In a typical closed-loop system, maintenance usually involves a four-step process: draining the existing fluid, flushing with a descaling/cleaning solution, rinsing out the solution, and refilling with new fluid. During installation, contractors will designate a purging station and a filling station in anticipation of such a process. Each station would consist of a hose drain to purge or fill, and a ball valve to isolate it from the rest of the system.

To consolidate components and to avoid draining the system completely, contractors began fabricating combined purging and filling stations. A pair of assemblies each consisting of a boiler drain, tee, and close nipple would be installed, with a central ball valve placed in between the two stations for isolation. By opening the drain valves and closing the ball valve in the middle, the system loop would open. Then, when new fluid was introduced via the filling station, the flow would displace old fluid through the system and out the decoupled purging station on the other side of the ball valve. Through some clever fabrication, what was once a four step process was now just one step.

Though this assembly does its job to simplify the process, it’s not without its drawbacks. Field fabrications, though functional, are an inelegant solution. Contractors need to take into account the bulkiness of such an assembly when designing the system layout, which can be a challenge when space is limited. Aside from the lengthy footprint, this assembly also introduces three valves and four fittings into the system, increasing labor and leak paths with each component used. These disadvantages have long been accepted by contractors as a necessary evil in designing a system that expedites the purging and filling process.

Enter the Webstone Purge & Fill. An all-in-one forged brass valve alternative, it eliminates 6 leak paths and saves the installer nearly one hour of labor. Its patented design not only streamlines installation, but it also employs the same principals explained above to facilitate future servicing of the closed loop. The three-way ball quickly isolates the flow between the two hose connections, allowing new fluid to enter the system through the top fill drain. The fluid will then flow through the system, forcing out the old fluid until it completes the circuit through the bottom purge drain. By displacing the old fluid with the new, contractors can avoid the timely process of draining and filling the system between each step of the maintenance process.

The Purge & Fill was designed for use anywhere that requires routine maintenance of the fluids within a closed-loop. In applications where piping systems are exposed to the elements, a heat transfer fluid like propylene glycol is added to the water to prevent freezing. This fluid mixture will run through the loop, utilizing a heat exchanger to prevent direct contact with any potable water distribution. Over time, this fluid must be replaced, and the piping system should be cleaned or descaled if needed. This is an ideal application for the Purge & Fill because it allows the loop to maintain normal operating conditions as it is simultaneously purged and filled during servicing.

In solar heating systems, the valve can be placed within the heat collection loop. Here the fluid mixture will circulate through the solar collectors, gathering heat that is then distributed to the potable water through the heat exchanger.

In snowmelt applications, the valve can be placed within the heat distribution loop, where the fluid mixture will pass through the heat exchanger and distribute heat through a series of tubing under an outdoor surface.

The fluid mixture’s levels within either loop in must be checked and replaced periodically to ensure proper operation and maintenance of the system. With the Purge & Fill installed in each loop, the fluid can easily be inspected, flushed, and refilled as needed.

Available with threaded or sweat connections and in sizes ¾” through 1 ½”, the Purge & Fill is suitable for any closed-loop system. Its single body forged brass construction features heavy duty brass and hi-flow hose drains. The reversible handle is accompanied by an adjustable packing gland and blow-out proof stem that offer versatility and dependability throughout the life of the product.

Inspired by the field fabrication solutions that came before it, the Purge & Fill is part of Webstone’s Pro-Pal series; a line of step-saving valves designed with the professional in mind. The result is a cleaner looking installation, with fewer components and more efficient system operation. Like all Webstone products, the Purge & Fill is guaranteed for life.

Lennox and dealer network complete Feel The Love Week, providing essential heating and cooling equipment and installations to deserving homeowners at no cost. Lennox Industries proudly partnered with HVAC dealers across the U.S. and Canada to install 130 HVAC units in 37 U.S. states and 5 Canadian provinces as part of the company’s Feel The Love program. Selected homeowners Read more

Lennox and dealer network complete Feel The Love Week, providing essential heating and cooling equipment and installations to deserving homeowners at no cost.

Lennox Industries proudly partnered with HVAC dealers across the U.S. and Canada to install 130 HVAC units in 37 U.S. states and 5 Canadian provinces as part of the company’s Feel The Love program. Selected homeowners received heating and cooling equipment free of charge throughout the second week of October in Lennox’ first, week-long installation event.

Each Feel The Love recipient is an unsung hero who may be going through hardship, facing adversity or in need of community support. Recipients were nominated by their neighbors, friends and family members as a way of bringing hope and support to homes across North America. In 2021, Lennox continued to expand the Feel The Love program to honor essential and frontline workers who went above and beyond to keep their communities safe during the COVID-19 pandemic.

“We greatly appreciate Lennox for choosing us to be a part of this wonderful program,” said Courtney Johnson, Dallas Hope Center’s housing manager and 2021 Feel The Love recipient. “The installation definitely put a lot of smiles on our board members faces, our CEO’s and on mine as the housing manager. There are a lot of things that are needed in the community, and having the organization see those needs and act is very imperative and exciting. I’m very grateful to be a part of it.”

The Feel The Love program is made possible through the ongoing partnership of the Lennox dealer network across North America. Since the inaugural Feel The Love program in 2009, Lennox and its dealers have completed over 1,600 free installations, with 130 installations occurring in 2021 alone. Every donated unit comes complete with 3-year Comfort Shield Labor Protection Plans, and Feel The Love dealers donate their time and labor to make the program a success.

“At Lennox, we believe everyone deserves clean, perfect air, and we’re dedicated to making sure everyone feels safe and comfortable in their own homes,” said Kim McGill, Vice President of Marketing at Lennox Industries. “Through our Feel The Love program, we honor local heroes in the communities where we work and live and are proud to give those in need the perfect air they deserve, thanks to the collaboration and generosity of our dealer partners.”

For more information about the Feel The Love program and its impact on the community, visit FeelTheLove.com.

About Feel The Love™

Since 2009, Feel The Love (formally known as Heat U.P.) has been a key program for Lennox Industries to give back to its communities. Culminating in Feel The Love Week, Lennox partners with HVAC installers and local community members in the United States and portions of Canada to deliver units at no cost to people who consistently put others before themselves and need a helping hand. For more information about how Lennox is bringing perfect air to deserving households across the United States and Canada, visit FeelTheLove.com.

ASCO’s lead-free brass solenoid valves have been helping mechanical contractors and plumbers comply with the EPA’s Safe Drinking Water Act’s low lead requirements ever since 2015. The ASCO product line is continuously evolving to provide solutions to help end users with clean water automation. As part of our innovation roadmap, ASCO will be providing new Read more

ASCO’s lead-free brass solenoid valves have been helping mechanical contractors and plumbers comply with the EPA’s Safe Drinking Water Act’s low lead requirements ever since 2015. The ASCO product line is continuously evolving to provide solutions to help end users with clean water automation. As part of our innovation roadmap, ASCO will be providing new laborsaving end connectors that will increase the speed of meeting EPA SDWA requirements.

These labor-saving features include the adoption of Viega ProPress and PureFlow fittings which allow mechanical contractors and plumbers to install ASCO lead-free valves with a RIDGID Press Tool in seconds. No hot work permit and no plumbing unions required. ASCO’s wide range of electrical connections also reduce delays in inspection time, with a ½” NPT conduit as a standard option.

Features and Benefits

  • Helps contractors and plumbers meet EPA Safe Drinking Water Act low lead requirements in seconds.
  • Viega ProPress and PureFlow fittings are factory installed to ASCO’s Lead-Free Brass Valves, and leak tested, reducing installation delays.
  • ASCO’s Lead-Free Brass Valves come with a wide range of electrical connections, reducing delays during inspections.

For more information, please visit www.emerson.com/leadfree.

In an unprecedented time, newly elected PHCC president Joel Long says it’s time stop living in fear, and getting back to work is a top priority. Recently, Mechanical Hub had the chance to talk with Joel Long, co-owner of GSM Services, Gastonia, N.C., and PHCC president-elect. Running the nearly 100-year-old business with his brother Steven Read more

In an unprecedented time, newly elected PHCC president Joel Long says it’s time stop living in fear, and getting back to work is a top priority.

PHCC, plumbing-heating-cooling-contractors, plumbing, heating, plumbing & heating, plumbing and heating, plumbing associationRecently, Mechanical Hub had the chance to talk with Joel Long, co-owner of GSM Services, Gastonia, N.C., and PHCC president-elect. Running the nearly 100-year-old business with his brother Steven. Joel started to work for the family business during high school summer breaks and fell in love with the business. After high school, Long attended North Carolina State University and graduated with a Bachelor of Science (BS) degree in Civil Engineering and Construction and started working for the family business upon graduation. In the following Q&A, Joel talks about his vision for PHCC and some critical issues facing contractors today.

 

MH: What does the position of PHCC president mean to you?
LONG: I am honored to have this opportunity to serve our industry and association after it has given so much to our company and to me personally.  I am thrilled to such a big opportunity to continue the work of those who have served before me and to make a little progress for our members and partners.

We are in a unique position to understand the depth of caring from the PHCC family. As many may know, tragedy befell GSM Services in April of this year with the murder of two of our coworkers. It was devastating to say the least, but PHCC members supported these two families on a massive scale and proved once again there is more good in the world than evil.

MH: What are some things you can take from your career that you can apply in the next chapter as president of PHCC?
LONG: There is nothing quite like the experience you gain while growing up in businesses like ours and then growing into a leadership position in that same business. I have spent a lot of time at the state and national levels seeing what works, what causes issues, and what is broken.   I am going to use that experience to hopefully continue to move us forward.

MH: How do you think being in the trades will guide you as the next president of the PHCC?
LONG: I think I fell in love with our trade because the people at all levels are just the best of America. I have always loved how we have a “can-do” attitude and can conquer anything while focusing on our families and doing what is right. PHCC will be operating that same way in my year as president like we have since our founding.

MH: The last 18 months has been quite the experience. What do you tying will be some of your initiatives going forward as we seem to be moving post-COVID?
LONG: I would say we may look back and see these two years as some of the most challenging in our careers.   Our members faced many challenges related to the pandemic and PHCC was able to provide a ton of assistance on those fronts.

Our members were deemed essential during the pandemic and continued to send our workforce into client’s homes and businesses as the disease raged.  Protecting both customers and coworkers was a major concern all-across the country.  PHCC got out front early with our Covid Recovery Center and our members were able to use our center to stay informed of changes and best practices to overcome the pandemic issues.   We will be continuing that effort.

I also believe it is time to get back out on the road and live without fear. We are going to lead by example and get our association moving back in a pre-pandemic mode. We must be as safe as possible and respect the concerns of the public, but at the same time we must get back to work on a full-size scale!!!!   It’s time to go!

MH: What is your vision to take PHCC to the next level?
LONG: PHCC is a federation of state and local associations and I believe it works best when each level is openly communicating and helping each other reach our individual and combined goals. Communication and collaboration are key to our mutual success. There are so many different opportunities across the country, and we must be very nimble and targeted in our approach to help our partners. We are here to serve our contractor members first and foremost, but our customers are also our state associations. Strengthening those relationships and building on small successes is how we will take PHCC to the next level.

MH: What are some critical issues facing contractors today?
LONG: I have heard from contractors all over the country and they are concerned about how they are struggling to get back to work through all the roadblocks we have been facing this past year or so. We will obviously continue to see the pandemic making us adapt our businesses going forward, but there are also opportunities for growth all around if we continue to search for them. I encourage our members to use PHCC and our members as resources to help find new growth opportunities and information to help your business thrive.

MH: How do we find and inspire the next generation of coworkers?
LONG: I love the movie The Untouchables with Kevin Costner and Sean Connery. One of my favorite scenes is when they are trying to find uncorrupted new recruits for the Treasury Department and they decide to go to the academy to get untainted recruits. We need to do the same to find the next generation.

Before the pandemic, PHCC had developed our online apprenticeship program and we were already having good success in giving students a pathway for a career. As the pandemic grew, our members really started using this as a recruiting tool to convince high school students and their parents that a career in our industry made a ton of sense without the college debt.

I believe today’s youth is looking for a career that helps them grow intellectually, gain financial independence, give opportunities to improve the world, and have opportunities for career advancement. We must continue to get he word out about how our industry can help them achieve their goals.

We must also continue to expand these efforts by widening the exposure of this program to other avenues on a state be state level. We will be encouraging our chapters to partner with as many local school districts, community colleges and HBCU’s about how to expand our opportunities.

MH: Finally, what do you like to do in your spare time?
LONG: I am a sports nut and love college football.  I have followed NC State athletics since elementary school and continue to follow today, and as I say every year, this is the year we win the College Football National Championship! Eventually I’ll be correct, right? Also, if you bump into me and have an extra hour, just ask me about being at State when Jim Valvano was our basketball coach.

I also love fishing. Grew up with my father fishing on many Saturday mornings,  and I love the time to unwind and reflect from the business. I also love the variety of fishing in N.C. We have wonderful fishing in the intercoastal waters, fresh water lakes all over the state, and my current favorite, trout fishing in the North Carolina mountains.