Here’s What ‘AMERICAN STRONG’ Means to Bradford White

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For Bradford White, American pride has always been in everything we do. Our company was founded with a simple vision: to deliver high quality, superior products made by American craftspeople. That means when you install Bradford White, you can be sure that the products you’re installing will give your customers the performance they’re looking for.

This Isn’t A New Idea for Us. American Pride has Always Been in Everything We Do.

When Bradford White began over 135 years ago, we believed that Americans could produce a better-quality product than anyone in the world. So, we established the goal to use American skill and ingenuity to build the best product possible.

More recently, when some of our competitors chose to move production out of the United States, Bradford White continued to invest in America. That decision has paid off: we now build some of the highest quality water heaters on the planet.

We are Committed to American Manufacturing.

Here are some important facts you should know: Bradford White is an American-owned company and all of our manufacturing facilities are located in the United States of America. Bradford White proudly employs over 1,500 people at our manufacturing operations in Middleville and Niles, Michigan, and Rochester, New Hampshire.

In Middleville, Michigan, Bradford White Water Heaters has grown to over one million square feet of state-of-the-art prime manufacturing and distribution capability. We are continuing to expand our American manufacturing facilities to deliver product to you faster than ever before.

Our corporate headquarters are located in Ambler, Pennsylvania. When you or your customers call Bradford White, that call is answered here in the United States. Our Bradford White team is committed to serving your needs, and that team is growing to serve you even better in the future.

American Innovation is a Big Part of AMERICAN STRONG.

From Bradford White’s beginnings in 1881, we recognized the importance of American innovation to constantly improve our products. We believed then, just as we know now, that the American spirit of innovation and ingenuity would drive improvements to our products with every passing year.

Today, that spirit is clearly visible in our products. We are never satisfied and are always listening to professionals like you for ideas to make our products even better. As a result, our products are continuously improving and evolving to meet the needs of our customers. That’s a big reason why Bradford White is an established leader in our industry.

Our Commitment Extends to You, the American Professional Contractor.

As part of our commitment to American quality, we are committed to a quality installation by you, the professional American installer.

We recognize you as an important part of the American workforce and an integral part of our success – because you help us maintain our quality standards to our customers. So, when we say we are FOR THE PRO®, we mean it – we stand behind all our professionals and give you our unwavering support.

For example, Bradford White is committed to providing training to our contractors. Bradford White’s International Technical Excellence Center in Middleville, Michigan is a cutting-edge 18,500 square foot training center where we allow our contractors to go “hands on” the latest technology so they can better serve our customers.

Our dedicated FOR THE PRO® website is packed with technical information and sales support to help you do your job better, grow your business and increase your profit.

Our Commitment to Quality Helps You Grow Your Business.

Bradford White’s quality products means easy installations and happy customers. Your customers will get years of hassle-free performance from the Bradford White water heater you install. Whether they are a residential customer with a single water heater or a large commercial operation using multiple cascading units, Bradford White’s products will meet their needs and deliver outstanding performance, efficiency and quality.

As a result, you will build loyalty with your customers – and they will recognize you as the professional who can deliver effective solutions to their plumbing needs. They will call you again in the future and recommend you to their friends and business partners.

American Strong…Around the World

Bradford White products are available to professionals around the world. Our Halton Hills, ON sales, training and distribution center provides full support to our Canadian customers. Our international team brings our products and training to the rest of our global customers.

Bradford White is proud to bring American ingenuity and quality to customers around the world. In today’s global economy we source some components and products from the best international partners.

AMERICAN STRONG Now – and In the Future.

All Bradford White products are Built to be the Best™ and designed to meet the rigorous demands of you, our professional customer. We are AMERICAN STRONG now and we will proudly stay that way into the future.

To learn more about Bradford White and our products visit us at www.bradfordwhite.com

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