communications

Agency receives high rankings in national survey of industry leaders for their expertise and results in fields of specialization Ripley PR, an award-winning global public relations agency specializing in skilled trades, manufacturing, franchising and B2B technology, has been recognized by Newsweek as one of America’s Top PR Agencies for 2024. To highlight the public relations agencies Read more

Agency receives high rankings in national survey of industry leaders for their expertise and results in fields of specialization

Ripley PR, an award-winning global public relations agency specializing in skilled trades, manufacturing, franchising and B2B technology, has been recognized by Newsweek as one of America’s Top PR Agencies for 2024.

To highlight the public relations agencies that are the most recommended in their sector or specialization in the United States, Newsweek partnered with Statista to release the list of America’s Best PR agencies this month.

The final list of 150 agencies is based on a survey of PR agency employees and owners, as well as people who work in the PR, communications or marketing departments of an American company. The agencies with the most recommendations represent 11 client sectors and 13 specializations. Sectors include areas of practice like consumer goods, health care and industrial and manufacturing services. The specializations focus on services such as event planning, media strategy and influencer relations.

“Receiving this award is a particularly humbling experience since we were nominated by professionals who work in the industries we serve, and they supported us throughout the process,” said Ripley PR founder and CEO Heather Ripley. “It’s evidence that our clients trust the expertise of our dedicated team of practitioners who are committed to delivering outstanding results. They work hard every day to make sure our clients receive exceptional service on an individualized level.”

According to the Newsweek and Statista ranking system, Ripley PR received a five-star ranking for its work in the Industrial and Manufacturing sector. The company also received four-star ratings in the following specializations:

  • Brand reputation and marketing
  • Event planning
  • Internal corporate communication and employee engagement
  • Media relations and advertising
  • Media strategy planning

“The team at Ripley PR is goal-oriented and strives to provide the best possible results for our clients,” Ripley said. “We want to be partners with our clients, and we go out of our way to develop a relationship with them so we can build on our successes together. Our clients recognize that we advocate for them on a daily basis and this honor reinforces that our agency is among the best PR providers for the skilled trades, B2B tech, manufacturing and franchising industries.”

Founded in 2013, Ripley PR offers its clients strategic communications services, including crisis and reputation management, communications strategies, media relations and strategic planning. The agency’s unique combination of expertise and creativity in public relations helps clients build brand awareness, establish a positive reputation, and capture the attention of the news and trade media covering their industries.

For more information visit www.ripleypr.com or call (865) 977-1973.

Uponor North America (Uponor) announced Anna Picchetti as the new Vice President of Marketing & Strategy, effective May 8, 2023. In her role, Anna will oversee Channel Marketing, Portfolio, Analytics, Sustainability, Segment, Engagement, Brand, and Communications. She will report to Uponor North America President Andres Caballero and be a key member of the company’s Senior Management Committee. Anna joins Read more

Uponor North America (Uponor) announced Anna Picchetti as the new Vice President of Marketing & Strategy, effective May 8, 2023. In her role, Anna will oversee Channel Marketing, Portfolio, Analytics, Sustainability, Segment, Engagement, Brand, and Communications. She will report to Uponor North America President Andres Caballero and be a key member of the company’s Senior Management Committee.

Anna joins Uponor with 20 years of experience in Marketing and Operations across industrial, technology, and medical device industries. She brings a wealth of experience developing forward-thinking strategies with a strong track record of execution at industry-leading brands such as Tennant, SPS Commerce, and Honeywell. She has worked at the forefront of innovations like autonomous vehicles and renewable energy, managed high-growth SaaS products and positioning, and transformed customer experiences.

“To help us move our business and aggressive growth goals forward, it was important we found a senior leader who can lead market disruption and drive innovation and segment growth initiatives all while guiding channel development, portfolio management, and go-to-market strategies,” says Caballero. “I’m confident Anna’s approachable leadership style will be a good cultural fit, as she has a proven track record of engaging teams by intentionally listening, learning, and setting clear expectations and outcomes.”

Anna earned a Master of Business Administration degree from the Carlson School of Management at the University of Minnesota. She is a member of the Women United Committee for the Greater Twin Cities United Way chapter and is also a member of Chief, a network for women in the C-Suite as well as senior executives and vice presidents. In addition, she is a USA Hockey-certified coach with a local youth hockey program.

For information about Uponor products, systems, services, and solutions, visit uponor.com.

Owning a plumbing business is great, but are you working at the efficiency that you want to be working at? If the answer is no, then you need to do whatever you can to improve this as soon as possible. If you’re not sure where to begin with this, then it’s a good thing that Read more

Owning a plumbing business is great, but are you working at the efficiency that you want to be working at? If the answer is no, then you need to do whatever you can to improve this as soon as possible. If you’re not sure where to begin with this, then it’s a good thing that you have come across this article as we’ve got some advice for you. Keep reading down below if you would like to find out more about what these things are.

Make Use Of Available Software

First, you want to make sure that you are making use of all of the available software. Some of it you are going to have to pay and some of it is available for free, but it’s all going to be worth it. For example, things like a workforce manager are going to make your life so much easier as you can set schedules and tasks all in one place that everyone can see. Then you have other pieces of software such as accounting software so that all of your accounting information is available in one place etc.

It might not seem like a massive lifesaver now, but we promise you that investing in the correct software is going to make your business life so much easier, and take your efficiency to whole new levels.

Improve Communication In The Business

If you work for yourself, then this isn’t going to be a huge issue, but if you own a plumbing business then communication is key. You need to know where people are, what they are doing, and you need to keep track of everything. Everyone in the business needs to communicate effectively so that everything can be kept on the right track and updated if necessary. You can create group chats on certain platforms to allow everyone to talk to each other, ensuring that everyone is kept in the loop, and can amend anything as needed.

Continue To Send Employees On Training Courses

Finally, if you are wanting to improve the efficiency within your company then you will need to ensure all employees are trained to the highest quality. Without this, you will just be the same as any other company that is similar to yours. To stand out, you must sign your staff up for CPD courses. This not only provides them with the necessary skills to be a part of your business but gives them reassurance you care about their career. If you are wanting to save money while training your staff then look into buying courses in bulk. Training all your employees at once means you won’t have to keep booking staff off for training days. 

We hope that you have found this article helpful, and now see some of the things that you can do to improve your efficiency and bring your plumbing business more success. It’s a lot easier than you probably think it is, it’s just going to require you to dedicate yourself a little more in certain areas. We wish you the very best of luck, and hope that this yields positive results for you soon.

Maintaining employee motivation is essential for your company’s success as an employer. An engaged, productive, and dedicated workforce is more committed to achieving the company’s objectives. However, motivating staff members can be difficult because what motivates one employee may not inspire another. This blog post will go over some practical methods for maintaining your staff’s Read more

Maintaining employee motivation is essential for your company’s success as an employer. An engaged, productive, and dedicated workforce is more committed to achieving the company’s objectives. However, motivating staff members can be difficult because what motivates one employee may not inspire another. This blog post will go over some practical methods for maintaining your staff’s drive to produce their best work.

Clearly Communicate Expectations

Making sure your employees know what is expected of them is one of the most crucial things you can do to keep them motivated. Employers can encourage employees to feel more invested in their work and motivated to contribute to the success of the company by clearly outlining job responsibilities, objectives, and expectations. To make sure that workers are on track and that any issues are resolved promptly, it’s also crucial to conduct regular check-ins and provide feedback.

Provide Opportunities for Growth and Development

The chance to learn and advance in their positions frequently serves as a motivator for workers. You can keep staff members engaged and motivated by offering training, mentoring, and development opportunities that are in line with their career objectives. This might entail granting access to online courses, participating in workshops and conferences, or offering internal training initiatives.

Recognize and Reward Hard Work

Reward staff members for their efforts and contributions to the business. Verbal compliments, thank-you notes, bonuses, and promotions are just a few of the many ways that someone can be recognized. Employees are more likely to continue giving their all-out effort when they feel valued and appreciated. These employee gift ideas for appreciation might offer you a way of rewarding hard work.

Encourage a Positive Work-Life Balance

For the well-being and motivation of employees, a healthy work-life balance is crucial. Encourage your staff to take breaks, take time off when necessary, and maintain a healthy work-life balance. This might entail encouraging the use of vacation time and providing flexible work schedules, such as remote work options.

Foster a Positive and Supportive Work Culture

Employee engagement and a sense of belonging can be fostered by a positive and encouraging workplace environment. Encourage open dialogue, cooperation, and teamwork, and see to it that workers are treated with respect and value. Employee retention can also be boosted by a positive workplace environment because motivated staff members are less likely to leave their jobs.

Provide Autonomy and Trust

When given the freedom to make their own decisions and the confidence to carry out their tasks, employees are frequently more motivated. Employees are more likely to feel invested in their work and motivated to perform at their best when given the freedom to work independently and make decisions. Additionally, it enables staff members to develop their abilities and confidence while taking ownership of their work.

For your company to succeed, it is crucial to keep employees motivated. You can create a work environment that motivates and engages employees, resulting in a more successful business, by understanding the various needs and wants of your employees and putting the aforementioned strategies into practice. To ensure their effectiveness, the strategies should be modified over time because motivation is a continuous process.