Industry sales experts Candy and Mike Cunningham will lead four in-depth live virtual workshops designed to help members navigate the sales landscape and implement a strategic vision for growth Business Development Resources (BDR), the training and business coaching authority for home services industry professionals, announces the return of its Trailblazer Sales Academy, an ongoing sales development Read more
Trailblazer Sales Academy
Industry sales experts Candy and Mike Cunningham will lead four in-depth live virtual workshops designed to help members navigate the sales landscape and implement a strategic vision for growth
Business Development Resources (BDR), the training and business coaching authority for home services industry professionals, announces the return of its Trailblazer Sales Academy, an ongoing sales development program specifically for territory managers and distribution sales teams.
Trailblazer Sales Academy helps participants develop sales skills, leadership agility, and a strategic vision for territory growth through four live virtual workshops with additional tools and resources for continuing learning. The program is led by BDR trainers Candy Cunningham and Mike Cunningham and is based on their combined four-plus decades of experience as top-performing territory managers.
“We’re preparing territory managers and distribution sales teams to blaze their own trails and make their dream territories a reality,” said Matt MacArthur, Senior Vice President of Training and Marketing for BDR. “Trailblazer Sales Academy equips members with all the tools they need to build and implement the strategies and processes that will help them reach their goals by taking ownership of their sales results.”
Trailblazer Sales Academy kicks off in January 2025 and runs through May. Each four-hour training session teaches participants the best practices for top-performing territory managers. Sessions for the academy include:
- Drive Sales and Help Dealers Win in Q1 (Jan. 7): Discover how to drive first-quarter results and help your dealers check pricing and costs to ensure they are well-positioned for the year.
- Build Your Strategic Sales Call Process (Feb. 11): Learn how to build a checklist to prepare for a sales call and develop a strategic sales process to follow before, during, and afterward.
- Find the Right Dealer Through Targeted Prospecting (April 3): Learn the knowledge and skills to effectively identify and engage with high-potential prospects to maximize your results.
- Help Dealers Install More Jobs Through Labor Leverage (May 8): Discover proven methods for helping dealers install more jobs through leveraging labor and optimizing their workforce effectively.
The academy also includes self-paced courses to help participants continue to develop their skills in between the live sessions, along with targeted podcasts episodes to prepare academy members for their next workshop.
Learn more about the Trailblazer Sales Academy at https://www.bdrco.com/trailblazer-academy/.
The premier business training and coaching provider for the HVAC industry announces the return of the ongoing development program for distribution, designed to enhance territory sales and strategic growth Business Development Resources (BDR), the training and business coaching authority for home services industry professionals, announces its 2024 program for Trailblazer Sales Academy, an ongoing online training program Read more
The premier business training and coaching provider for the HVAC industry announces the return of the ongoing development program for distribution, designed to enhance territory sales and strategic growth
Business Development Resources (BDR), the training and business coaching authority for home services industry professionals, announces its 2024 program for Trailblazer Sales Academy, an ongoing online training program for territory managers and distribution sales team members that focuses on developing sales skills, leadership agility and a strategic vision for territory growth.
Business Development Resources (BDR) announces its 2024 program for Trailblazer Sales Academy, an ongoing online training program for territory managers and distribution sales team members that focuses on developing sales skills, leadership agility and a strategic vision for territory growth.
Trailblazer Sales Academy features four live virtual workshops from January through May to help participants start the 2024 year strong in essential areas for HVAC territory managers and outside sales representatives. These four-hour training sessions provide participants with the opportunity to learn the best practices of top-performing territory managers, with topics including:
- Jan. 4: Drive sales and help dealers win in the first quarter
- Feb. 13: Build your strategic sales call process
- April 2: Find the right dealer through targeted prospecting
- May 23: Help dealers install more jobs through labor leverage
“Trailblazer Sales Academy is an opportunity for territory managers to forge a sales path and reap the rewards of their dream territory,” said Sr. Vice President of Training and Marketing Matt MacArthur. “The program empowers members to enhance their business acumen and build a plan while developing their skills in key areas. At the end of the training, participants can implement new processes to drive immediate growth and long-term strategies for taking ownership of their sales areas.”
The academy also includes targeted podcasts and self-paced courses to help participants continue to develop their skills and make the most of the program.
Membership in Trailblazer Sales Academy is limited to just 50 participants in 2024. Discover more and register at https://www.bdrco.com/trailblazer-academy/.