Pfister® Faucets continues its celebrated docuseries, hosted by country music star and Army Reserve soldier Craig Morgan, spotlighting real-life stories of plumbers’ successes and the individual approaches that enabled them to achieve their dreams through a career in plumbing. Pfister® Faucets, a trailblazer in the plumbing industry, proudly announces the launch of the fifth season Read more
American Plumber Stories
Pfister® Faucets continues its celebrated docuseries, hosted by country music star and Army Reserve soldier Craig Morgan, spotlighting real-life stories of plumbers’ successes and the individual approaches that enabled them to achieve their dreams through a career in plumbing.
Pfister® Faucets, a trailblazer in the plumbing industry, proudly announces the launch of the fifth season of their docuseries, American Plumber Stories. Over the past four seasons, this series has captivated audiences nationwide, showcasing the inspiring stories of plumbers who have overcome challenges to pursue their dreams in the plumbing trade.
Season 5 will present perspectives from plumbing experts in Australia, Alaska, Canada, Hawaii, and California, shedding light on the common challenges faced by plumbers worldwide. For the first time, the show has ventured outside the United States, creating great excitement about reaching an international audience—especially the next generation of plumbers.
Craig Morgan Returns for Season 5
Country music star and Army Reserve soldier Craig Morgan will return as the show’s charismatic host. Craig’s authentic passion and profound connection to the stories of tradespeople make him the ideal guide on this journey of discovery and inspiration.
“This year, Pfister’s American Plumber Stories is heading to my second home state of Alaska and beyond, and five seasons in, it remains an honor to share these stories of inspiring men and women on the frontline of the worldwide plumbing trade,” Craig Morgan shared.
Strong Alliance Partners and New Partnerships
Three new partners joined forces with American Plumber Stories for Season 5. The International Code Council, NIBCO and AprilAire will help expand the reach of the series to their sizable audiences in the US and around the world. They are joining the ranks of industry leaders RIDGID, Cintas, Oatey, and the PHCC in this important mission.
“NIBCO partnering with American Plumber Stories was a natural fit, as we are committed to supporting and elevating the plumbing industry,” said Ashley Martin, president and COO, NIBCO. “The U.S. is in critical need of the next generation of plumbers. This show is helping to engage young men and women in an authentic way to help change the perception and inspire successful and fulfilling careers in the plumbing trades.”
Beyond the Boundaries
Season 5 tracks down some interesting plumbers around the world.
- Maui–Arecently retired plumber lost his house and everything he owned in the Lahaina fire disaster. The set-back motivates his son Raymond to recruit the next generation of plumbers to help build Lahaina back.
- Australia– Martin is the “Crocodile Dundee” of the plumbing industry in Tasmania. He specializes in servicing remote locations that he reaches by helicopter and small “bush” planes.
- Alaska– In this episode we explore the beauty of Alaska and what it’s like for Bill to work as a plumber in an extreme climate.
- Vancouver Island, B.C.– This episode tells the inspirational story of Mary Anne who employs an all-female team of plumbers. Her 100K+ social media followers know her as @the_ladyplumber. Discover why she is a role model to tradeswomen.
- Salinas, CA– Plumber Instructor Jorge helps rehabilitate inmates by teaching them the plumbing trade in the Soledad State Prison. We have an open discussion with the warden on why this approach works so well.
- Victorville, CA– Meet the Motherflushers. They are young and passionate about plumbing and have changed the perception via social media– well beyond the borders of the United States.
For more information and to watch the new episodes of American Plumber Stories, please visit www.americanplumberstories.com.
Interested plumbers who would like to share their own story can do so here: www.americanplumberstories.com/pages/i-am-an-american-plumber.
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Pfister Faucets announced today its American Plumber Stories docuseries took home three Tellys in the record-breaking 45th Annual Telly Awards. The leading faucet manufacturer’s series won the Silver Telly in the Best in Public Interest and Awareness category, the Bronze Telly in the Non-Scripted Online category, and the Bronze Telly for the Editing Online category Read more
Pfister Faucets announced today its American Plumber Stories docuseries took home three Tellys in the record-breaking 45th Annual Telly Awards. The leading faucet manufacturer’s series won the Silver Telly in the Best in Public Interest and Awareness category, the Bronze Telly in the Non-Scripted Online category, and the Bronze Telly for the Editing Online category.
Silver Telly: Best in Public Interest and Awareness
American Plumber Stories received the Silver Telly Award in the Public Interest and Awareness category for our episode “Dead End Road.” This accolade honors our commitment to highlighting important societal issues through engaging storytelling and impactful content, as showcased in this episode which delves into the lives and challenges of plumbers in America.
Bronze Telly: Non-Scripted Online
The series also earned a Bronze Telly Award in the Non-Scripted category, recognizing the overall excellence and authenticity of American Plumber Stories. This award celebrates the dedication to presenting real, unscripted narratives that resonate deeply with audiences by portraying the genuine experiences of plumbers across the country.
Bronze Telly: Editing Online
Additionally, American Plumber Stories was awarded with another Bronze Telly Award in the Editing category for the episode “Royal Flush.” This recognition underscores the exceptional craftsmanship and technical skill involved in producing the docuseries, particularly in the intricate and compelling editing that brings each plumber’s story to life.
The Telly Awards honors excellence in video and television across all screens and is judged by leaders from video platforms, television, streaming networks, and production companies. This year’s winners include Adobe, Calvin Klein, ESPN, LinkedIn, Mother Jones, MTV Entertainment Studios, NASA, the LA Clippers (NBA), PlayStation Studios, Sawhorse Productions, TelevisaUnivison, and more.
Pfister Faucets, a trusted leader in the plumbing industry since 1910, produces the American Plumber Stories docuseries with the production company Sub 7, Inc. The series features the lives of plumbers throughout the US and is hosted by country music entertainer and Army veteran, Craig Morgan.
American Plumber Stories aims to promote the plumbing trade to the next generation of professionals. The show highlights the stories of plumbers around the nation including how they got started in the plumbing trade and the passion they have for their profession. These stories show how they built a career that allows them to lead financially rewarding and fulfilling lives.
With its fifth season launching in September 2024, episodes can be watched on AmericanPlumberStories.com or on the YouTube channel, where it garnered over 13 million video views since 2021.
“We hope that, with this series, we’re changing the public’s perspective on who plumbers are, how important the trade is, and that it is a viable career field.” – Spencer Brown, Pfister Faucets National Sales Director and American Plumber Stories Executive Producer
“From day one, ‘American Plumber Stories’ has been an exhilarating project. We’ve all grown alongside the series and witnessed its profound impact not just on the plumbing trade, but on people’s lives.” – Marc Womack, Owner, Sub 7, LLC
This was a record-breaking year with nearly 13,000 entries from across the globe and top video and television content producers. Winners were chosen by The Telly Awards Judging Council which includes Nathalie Van Sasse Van Ysselt, VP of Design and Creative Services, MSG Sphere Studios; Barry Christie, Global Creative Lead, Meta Creative Shop; Farihah Zaman, Director, member of Brown Girl Doc Mafia; Aiden Darné, VP, Global Studio Lead Shutterstock; Malinda Wink, Executive Director Minderoo Pictures.
The full list of the 45th Annual Telly Awards winners can be found at www.tellyawards.com/winners
About Pfister Faucets
Pfister Faucets, formerly called Price Pfister until 2010, is a brand of bathroom and lavatory faucets, shower systems, showerheads, accessories, kitchen faucets, and other plumbing fixtures. Emil Price and William Pfister founded the company in 1910. Today, the Pfister brand is owned by ASSA ABLOY Americas Residential, Inc. Visit PfisterFaucets.com for information or follow on Instagram, Facebook, LinkedIn, Twitter, Pinterest, and TikTok.
About Craig Morgan
A multi-faceted entertainer, Craig Morgan has made a name for himself as a country music icon, TV personality, author, celebrated outdoorsman, and patriotic Army veteran. One of country music’s best-loved artists, Morgan has amassed nearly 2.5 billion career streams and charted over 25 songs on Billboard, thrilling massive crowds with signature hits including “Bonfire,” “Almost Home,” “Redneck Yacht Club,” “International Harvester,” “This Ole Boy,” “Soldier,” and the multi-week No. 1, “That’s What I Love About Sunday.” In late 2023, Craig released his newest project Enlisted, a six-song collection of reimagined hits and brand-new songs featuring collaborations with Trace Adkins, Luke Combs, Jelly Roll, Gary LeVox, Blake Shelton, and Lainey Wilson.
Craig received one of country music’s highest honors when he was inducted as a member of the Grand Ole Opry. Prior to becoming a country music star and TV sensation, Morgan served seventeen years serving our country in the Army and Army Reserve and last year enlisted in the Army Reserve, continuing his military career as a Warrant Officer. Morgan remains an avid supporter of America’s military personnel and has made more than sixteen overseas trips to perform for our troops. He is a member of the U.S. Field Artillery Hall of Fame and recipient of the USO Merit Award. In 2018, he was awarded the Army’s Outstanding Civilian Service Medal, one of the highest awards the Department of the Army can bestow upon a civilian, in recognition of his significant dedication to our military men and women around the world. He remains committed to supporting active duty and veteran members of our military through work with Operation Finally Home, the USO, and more.
His emotional and inspiring memoir – God, Family, Country – is available now. In the book, Craig details all aspects of his inspiring life, revealing never-before-heard stories including the impetus behind his recent enlistment in the Army Reserve, how he worked alongside the CIA as a soldier in Panama, fought sex traffickers as an undercover agent in Thailand, forged his own path to country music stardom, and lives his life by the deepest values: God, family, country.
With the touring season in full swing, Craig has a busy global concert schedule for 2024, with over 50 including two dates in South Africa and 6 stops on his inaugural “Redneck Yacht Club Tour.” Find tickets to see Craig on tour at craigmorgan.com.
Solutions will Equip Trade Contractors with Powerful Tools to Run and Grow Their Businesses Mechanical Hub was onsite last week at ServiceTitan Pantheon 2023, its annual user conference, and if there was ever any doubt or fear that artificial intelligence (AI) was coming to the trades, Pantheon 2023 put those thoughts to rest. More Read more
Solutions will Equip Trade Contractors with Powerful Tools to Run and Grow Their Businesses
Mechanical Hub was onsite last week at ServiceTitan Pantheon 2023, its annual user conference, and if there was ever any doubt or fear that artificial intelligence (AI) was coming to the trades, Pantheon 2023 put those thoughts to rest.
More than 1,500 service contractors, ServiceTitan team members and exhibiting partners spent three days exploring the “Journey to the Top” theme, which included more than 50 sessions to help contractors stay on track with next-level training, tools, and insights. In addition to the sessions, attendees enjoyed networking events, product plaza exhibit space, keynotes from industry VIPs and a closing fireside chat with tennis great Venus Williams.
“Over the past year, the world has seen a dramatic acceleration in AI advancements and ServiceTitan is making sure that the trades industry will be at the forefront of this technological revolution,” said Vahe Kuzoyan, president and co-founder at ServiceTitan.
To ensure Kuzoyan’s statement rang true, ServiceTitan introduced a suite of new products to empower residential and commercial contractors with groundbreaking technology to supercharge their businesses. Powered by Titan Intelligence, the company’s own AI solution purpose-built for the trades, these new cutting-edge solutions allow its customers to automate, predict, and optimize across their entire business.
Several of the new AI-powered products introduced at Pantheon include:
- Ads Optimizer maximizes the ROI of every dollar spent on an advertising campaign by educating Google Ads to focus on potential customers who are actively looking for service providers while avoiding users who aren’t. The feature also predicts which zip codes will have the most demand and automatically prioritizes ads for those specific locations.
- Dispatch Pro runs thousands of scenarios to get the right technician to the right job, allowing dispatchers to invest more time delivering a superior customer experience. Dispatch Pro’s algorithm also finds the best technician for every job based on the technician’s specific set of skills, recent sales performance, proximity to the job, and more – all to maximize profit.
- Integrated Financing gives contractors the tools they need to grow their business and protect their margins. The feature allows ServiceTitan’s customers to strategically control plans from multiple preferred financing providers on a single job, improving their customers’ approval rates. It also gives technicians confidence in offering plans that will ultimately win more high-value jobs easily.
- Second Chance Leads automatically detects unbooked phone calls from potential customers within minutes of the call ending, and specifically flags missed calls that the algorithm believes can be saved. The tool works in the background to identify missed opportunities, so ServiceTitan customers don’t have to.
“At ServiceTitan, AI means ‘Automated ROI,’” said Ara Mahdessian, co-founder and CEO of ServiceTitan. “We want to automate all the inefficient processes that steal precious hours away from contractors and their teams every single day, and at the same time provide actionable insights and powerful features to meaningfully grow their revenue. Our AI-powered tools allow our customers to focus their time and energy on what they’re best at, and most passionate about — solving problems for their customers and delivering the best quality service.”
While the session and networking was top-notch, Mechanical Hub was also selected as a session leader. They worked with Pfister Faucets and American Plumber Stories to present, ‘Building for Tomorrow: Recruiting & Retainment Tactics.’ The session highlighted Universal Plumbing’s Larry Jones, CEO and Shalanda Morris, Business Manager, and discussed their best practices finding, training and retaining employees. In addition, we looked for answers to address major roadblocks in recruitment, and shared some creative strategies to help contractors find their next rock star employee. A packed crowd of contractors also got to watch season four, episode one of American Plumber Stories.
Mike Prencavage Jr., owner of The Family Plumber, Los Alamitos, Calif., shared, “I attend pantheon for inspiration and motivation to grow my company. Being surrounded by great leaders and business owners in the industry does so much to rejuvenate my drive to succeed. AI will help streamline not only front office processes but also front line sales interactions. It’s important to never loose sight of the ‘customer experience’ and I feel that AI will only help to improve that high level of service. Servicetitans projected plans to incorporate these AI features are only going to help the industry and better the homeowners experience overall.”
For those that don’t use ServiceTitan and have never attened a Pantheon, it’s a learning and networking event for contractors of all sizes and experience in the home and commercial service industry. While most attendees are business owners, managers, IT professionals, or members of the finance team, all trades professionals are invited and encouraged to attend.
ServiceTitan was founded in 2007, and helps residential contractors manage a range of tasks including booking jobs, dispatching technicians, processing payments and overseeing marketing campaigns.
Pfister® Faucets, a trusted leader in the plumbing industry since 1910, is kicking off Season 4 of American Plumber Stories, a popular docuseries that features the lives of plumbers throughout the U.S. A new generation is seeing the plumbing trades with new eyes. Now, in its fourth season, the wildly successful American Plumber Stories docuseries Read more
Pfister® Faucets, a trusted leader in the plumbing industry since 1910, is kicking off Season 4 of American Plumber Stories, a popular docuseries that features the lives of plumbers throughout the U.S. A new generation is seeing the plumbing trades with new eyes. Now, in its fourth season, the wildly successful American Plumber Stories docuseries will highlight stories of building the workforce, told by young plumbers whose lives are being changed in phenomenal ways by the plumbing trade.
American Plumber Stories aims to promote the plumbing trade to the next generation of professionals. The show highlights the stories of plumbers around the nation including how they got started in the plumbing trade and the passion they have for their profession. These stories show how they built a career that allows them to lead financially rewarding and fulfilling lives.
Over the past year, the docuseries built up a large following in the plumbing industry who passionately supports the mission that Pfister® Faucets, the creator of the docuseries, is pursuing. From plumbing businesses, plumbing product manufacturers to industry associations, many were inspired to join forces to turn American Plumber Stories into the movement it has become today.
RIDGID, who has been instrumental as a partner since Season 2, will be joined by four new partners in Season 4, manufacturing leaders Oatey, Cintas, A. O. Smith, and State Water Heaters. These partnerships provide a tremendous footprint to distribute American Plumber Stories episodes on their high-reach social media platforms and to promote the docuseries at their trade show booths across the country.
“RIDGID is celebrating our 100-year anniversary this year, and we’ve had a lot of fun sharing stories with plumbers from the past, present and future. American Plumber Stories, and the work Pfister® Faucets is doing with this program, have helped a wider audience hear stories like these, and get to know and appreciate the hard work that goes into this profession. We’re excited to continue to support this show and its mission,” says Becky Brotherton, Director of Brand & Engagement Marketing, RIDGID.
Mechanical Hub, the largest independent plumbing-focused online resource platform, is collaborating with Pfister®Faucets to distribute American Plumber Stories episodes through its media platforms to nearly 1M social and digital media followers. Plumbers who are featured in the episodes will also appear on the Appetite for Construction podcasts that go into more depth about each of the inspiring stories in Season 4.
“After hearing the feedback from our listeners, as well as from our digital and social media audiences, we highly anticipate another year of partnering with Pfister® in supporting the American Plumber Stories docuseries on YouTube. We’ve seen in recent years just how important and essential the men and women that make up our plumbing family are to the health of the country,” says John Mesenbrink, President, Mechanical Hub.
“We feel that the American Plumber Stories series highlights and shines a bright light on the plumbers and organizations who help build the backbone of our nation, while encouraging the next generation of workers to join the trades,” says Mesenbrink.
The Plumbing-Heating-Cooling Contractors — National Association (PHCC), the premier trade organization for plumbing and HVAC professionals, has teamed up with American Plumber Stories and supports its message on a national level to its members, as well as in state and local chapters throughout the country.
One of the most visible faces of American Plumber Stories is its host, Craig Morgan. The country music icon is a TV personality (Beyond the Edge on CBS and others), celebrated outdoorsman, member of the Grand Ole Opry and Army veteran. Morgan has charted more than 25 songs on Billboard Top 100.
While Season 1 entertained with a look into the lives of ordinary plumbers with sometimes extraordinary lifestyles, Season 2 emphasized education in the trade and the opportunity this rewarding profession has to offer. Season 3 highlighted some of the most inspiring stories, told by plumbers whose lives were changed forever by the trade and Season 4 will share the stories of job creation, workforce development and solutions for those getting into the trade.
Season 4 Episode Release Week, Title and Participants
- September 5th, Young Guns, Fulmer Heating, Plumbing & Cooling (South Carolina)
- September 25th, Plumb Market, Petri Plumbing (New York)
- October 16th, Roping the Future, Big Sky Plumbing (Utah)
- November 6th, Royal Flush, Universal Plumbing (Nevada)
- November 27th, Influence-HER, Deluxe Plumbing (Pennsylvania)
- December 18th, Plumbing to Perform, Louisville Plumbing Company (Kentucky)
New episodes of American Plumber Stories can now be watched on www.AmericanPlumberStories.com.
Interested plumbers who would like to share their own story can do so here: https://www.americanplumberstories.com/pages/i-am-an-american-plumber
Eric Aune with Mechanical Hub joins American Plumber Stories for a “Signing Day” special at the Build My Future event, hosted by the Iowa Skilled Trades. Take a look at the exhibitors and the hands-on experiences offered for students considering a career in the trades. Iowa Governor, Kim Reynolds, also presents at the celebration and Read more
Eric Aune with Mechanical Hub joins American Plumber Stories for a “Signing Day” special at the Build My Future event, hosted by the Iowa Skilled Trades. Take a look at the exhibitors and the hands-on experiences offered for students considering a career in the trades. Iowa Governor, Kim Reynolds, also presents at the celebration and signs each student’s letter of intent as they commit to their future in the trades after high school.