ShopTalk

Milwaukee Tool expands its industry-leading M12™ System with the introduction of the M12™ Drain Snake, developed specifically for the challenges plumbers, maintenance technicians, and property managers encounter when cleaning fixtures and small drain lines. Providing the benefits of both handheld and floor-mounted drain cleaning machines, the Drain Snake’s simple cordless setup, as well as its new-to- world design, deliver game-changing productivity for plumbers and contractors cleaning sinks, tubs, and other small drain lines up to 25’ long.

John Guest^® expands the White CTS Twist and Lock^® fittings range to now include the 3/8” size to several products including the Union Tee, Elbow, and Coupler.

Used in the Domestic Plumbing Market, this new size can further provide users with the ease of quick installation and disconnection purposes due to JG’s innovative push-fit technology. The CTS range of fittings are suitable for both Hot and Cold water plumbing and Hydronic Heating applications. Easily connect the 3/8” fitting to any combination of CPVC, PEX, or Copper tube sized (CTS) piping to obtain a leak-proof connection. No tools or glue are needed proving to be cost and time effective. Both lead-free and non toxic, the fittings also feature JG Twist and Lock^® technology guaranteeing users with extra security.

Now available for sale, these new 3/8” CTS sized fittings are also IAPMO and NSF approved for domestic plumbing in the U.S. and Canada.

Milwaukee Tool brings game-changing innovation to the cordless power tool market with the introduction of the M18™ Transfer Pump. Developed specifically for the water removal challenges plumbers, HVAC professionals, and maintenance technicians encounter on a daily basis in residential and industrial plumbing applications, the new Transfer Pump allows users to transfer water faster, resulting in faster service calls.

Completely self-priming, the M18™ Transfer Pump is designed with a flexible impeller that, once turned on, starts pumping water instantly from inlet to outlet without the need for additional priming assistance from the user. At 480 gallons per hour, the pump can rapidly move water from one area to another. This flexible impeller also helps create a powerful pressure difference that can produce an 18’ lift. Paired with a head height of 75’, the new Transfer Pump can easily be used in a variety of applications.

Equipped with REDLINK™ Intelligence, the Transfer Pump is protected against dry pumping by switching off when the application is complete and the tool begins running dry. This helps to protect the motor, maximizing the life of the tool and also allows users to conduct other work related tasks without having to worry about damaging the tool.

For added convenience, the battery connects to the M18™ Transfer Pump in a splash-proof compartment on the back of the tool, providing a dry place for the battery during use. This compartment is large enough to fit all M18™ battery packs. In addition, a clear viewing window provides better visibility to the impeller, allowing the user to quickly troubleshoot blockages or other issues. The tool also comes equipped with (2) ¾” brass threads to fit all major brands of hose connections.

Milwaukee® is committed to improving productivity for plumbers, HVAC, and maintenance professionals by offering them the ability to perform an entire job on one battery system. The new M18™ Transfer Pump is fully compatible with the entire M18™ line, now offering more than 100 power tool products.

Specifications:
M18™ Transfer Pump (2771-21)

• Self-Priming
• 480 Gallons Per Hour
• 18’ Lift
• 75’ Head Height
• ¾” Brass Inlet and Outlet Fittings
• 144 Gallons Per Battery (XC)
• 7.9 lbs

Includes M18™ Transfer Pump, (2) ¾” Brass Fittings, (1) M18™ REDLITHIUM™ XC Extended Capacity Battery Pack, and (1) M18™ & M12™ Multi-Voltage Charger.

*Also available as a Bare Tool (2771-20)

Celebrity Clean Freak Howie Mandel Serves as “The Face of ActiClean”; TV, Radio, Print and Social Ads Tout “Surprise Guests Are No Worries”?

Unexpected guests at the front door? Worse yet, the in-laws stopping by unannounced? It’s no worries with the new ActiClean self-cleaning toilet from American Standard. Simply press a button, walk away, and let the toilet do the rest.Just ask Howie Mandel. The comedian, television host and self-described germaphobe is helping launch the ActiClean self-cleaning toilet, serving as its P.R. spokesperson.American Standard, a LIXIL company, has invested heavily in the introduction of ActiClean, which is currently launching in both retail and wholesale channels. The ActiClean self-cleaning toilet is a first-of-its-kind product for U.S. homeowners seeking low-maintenance, affordable products that make life easier.The brand is undertaking an innovative omni-channel approach to getting the word out to everyone in America that ActiClean is the solution for anyone who dreads the unpleasant task of cleaning their toilet, or wants to make sure their toilet is always ready for unexpected guests.”A surprise visit from the in-laws is stressful,” said Jeannette Long, vice president of marketing communications. “We used that idea in our advertising to show how worry-free owning the ActiClean toilet can be and demonstrate how American Standard is raising the standard.The national advertising campaign, called “Surprise! It’s the In-Laws!,” will span TV, radio, consumer and trade print, digital and paid social to launch ActiClean. Imagine the embarrassment of welcoming a surprise guest into your home and wondering whether your toilet is clean. This national publicity effort uses that insight to demonstrate you’ll never need to worry again. Television advertising debuted September 2016 using targeted cable and video-streaming networks. Broadcast is complemented with endemic home decor print for consumers, and trade print for plumbers, architects and designers.Supporting with earned media and social is a campaign leveraging clean freak Mandel, who leads the ActiClean Patrol to find one lucky homeowner to receive a visit from him with an ActiClean toilet delivered to their home for installation. Consumers are invited to upload videos to the ActiClean Patrol website, showing why their bathroom desperately needs an ActiClean toilet to keep it clean and neat.“The development of this new ActiClean self-cleaning toilet is a huge accomplishment in our business. It is a testament that American Standard, after more than 140 years in the plumbing industry, continues to lead the way in developing innovative kitchen and bath fixtures that offer consumers a lifetime of exceptional performance and reliability,” said Maha El Kharbotly, chief marketing officer of LIXIL Water Technology Americas, the business unit under which American Standard operates.To participate in the ActiClean Patrol program, visit www.acticleanpatrol.com.To learn more about the new ActiClean toilet, visit www.americanstandard.com/acticlean or call (800) 442-1902.

Source: American Standard Press: American Standard Launches National Campaign to Announce New ActiClean Self-Cleaning Toilet